An exclusive first look at the future of video data, personalization, and predictive intelligence.

The Streaming Wars has exclusive early access to this new industry report from Accedo and The Wharton School, ahead of its public release at NAB 2025.

It explores how top streaming services are leveraging AI to enhance personalization, improve app behavior, and future-proof their content strategy—with insights from 25 stakeholders across 18 video platforms.