Tag: bango

Optimum has partnered with Bango to launch a white-labeled subscription management platform using Bango's Digital Vending Machine. The platform allows Optimum customers to manage, start, and stop streaming subscriptions like Disney Plus and Hulu, with more services to be added…

Mid-tier streaming services are rapidly losing relevance as consumers streamline their subscriptions, prioritizing platforms that deliver daily value and habit-forming engagement. According to TiVo and Bango data, viewers are spending less, using fewer services, and canceling not due to price,…

Gen Z is reshaping the subscription economy with an average of seven services and $940 in annual spend, prioritizing flexibility, bundles, and perks over loyalty. Premium social subscriptions like Snapchat+ and X Premium are gaining traction, while traditional video streaming…

New research from Bango shows that the Subscription Wars have ended, with 68% of U.S. subscribers now getting at least one service through a bundle rather than a direct subscription. DTC models are shrinking, with only 16% of streaming subscribers…

Telcos are going all-in on subscription bundling, moving beyond simple perks to full-scale subscription hubs. Bango’s new Super Bundling platform lets telcos, banks, and retailers offer customers a one-stop shop for managing everything from streaming to fitness. With consumers wanting…

Giles Tongue, in an exclusive interview with The Streaming Wars, revealed how Bango and Continente launched a Disney+ promotion in just 12 weeks. Powered by Bango’s Digital Vending Machine®, the deal offers discounted Disney+ access and 30% cashback, highlighting how…

Giles Tongue examines the concept of Forever Subscriptions, revealed through Bango's global subscription survey, where two-thirds of respondents state they have subscriptions they never intend to cancel. In the UK, Netflix dominates as the "must-have" SVOD, with nearly two-thirds selecting…

Bango’s Super Bundling: Inside Secrets report identifies telcos as essential partners for media companies, with 66% of East Asian consumers, 55% in Latin America, and nearly half in Europe and the Americas preferring telcos to lead bundled subscription offerings. Leveraging…

We evaluate how Crunchyroll’s partnership with Bango taps into indirect channels like telcos and banking apps to fuel global subscriber growth. This bundling strategy lowers acquisition costs and positions Crunchyroll for "Super Bundling," offering a profitable path forward in the…

Bango dropped a new report highlighting East Asia's dominance in subscription bundling, with 34% of consumers opting for third-party bundles. The report emphasizes that localized content and super bundling are key drivers of subscription growth in the region. Japan, South…