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Author: The Streaming Wars

LG Will Feature NFTs On Its Smart TVs

At the end of March, Samsung announced plans for its smart TVs to become portals for non-fungible token (NFT) discovery.

Now, LG is following suit with LG Art Lab, its new NFT marketplace where users can “buy, sell and enjoy high-quality digital artwork” from their television sets and screens.

The app can be downloaded from the TV’s home screen and will feature LG’s first NFT drop –– a collection from sculptor Barry X Ball –– on September 22nd.

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RDK Software platform surpasses 100 million device deployments

Continued adoption across Europe, North America, Latin America and Asia has seen the number of devices based on the RDK open source software platform rise to 100 million, up from 80 million this time last year, and the RDK community expand to more than 600 technology companies.

The software platform standardizes core functions used in broadband, video and internet of things (IoT) connected devices. By standardizing these functions, service providers can develop and deploy applications and services, independent of hardware platforms.

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Passionflix Raises $9.4 Million From AMC Networks And Others

Passionflix, a romance-focused streaming service run by Elon Musk’s sister Tosca Musk, has raised $9.4 million in a funding round led by AMC Networks.

Other investors in Passionflix include Norman Lear and First Look Media, a production entity and parent of Topic Studios and the streaming service Topic.

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Netflix Real Target Date for Ad-Supported Launch Is Reportedly Much Earlier Than 2023

Netflix is dismissing a Wall Street Journal report that it wants to launch its anticipated ad-supported tier on Nov. 1, much earlier than its previous mid-2023 guidance.

The streaming company also called it “speculation” that it wants to charge advertisers around $65 per 1,000 impressions, which would be a particularly high “CPM” in the context of the broader ad-supported streaming business.

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The House of Mouse Is Considering Its Own Kind of ‘Disney Prime’ Membership

Disney is reportedly digging deep into an idea for its own kind of exclusive membership program according to the WSJ.

The first step will apparently include in-app commerce for the Disney+ streaming service, allowing users to buy merch by scanning QR codes while using the app, which link to the online Disney store.

Since Disney has its hands on so much of the most popular franchises around, the media giant is considering how it can leverage that to incentivize more people to sign up to a subscription. Subscribing to Disney’s new service could allow you cheaper tickets for their theme parks, cruises, or toys.

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